I know Thomas Friddman’s book the claims that the World is Flat, but I wish the small business owner focused more on the fact that their world is mostly local. I’m in Denver today at the Search Engine Strategies Local Edition and am soaking up information from the likes of Judy’s Book, Topix.net, Google Local, Yahoo Local, Insider Pages, Local Launch, Microsoft and Ingenio.

I’ll be posting a series of findings and observations and have scheduled podcasts with many of the conference presenters. Look for more later today on Local Search, Local meets Mobile, Local meets Social, Local Search Advertising, Pay Per Call Ads, and Local Directories