For a recent episode of the Duct Tape Marketing Podcast I visited with Internet entrepreneur and author of the book twitter power, Joel Comm.

Joel’s adventures on the Internet, including creating the totally useless, entertaining and crude, but top selling iPhone application iFart, are a testament to the wide open opportunities the Internet has spawned.

In twitter power, Joel covers the basics of twitter, but goes pretty deep in some actual tactical business uses of twitter for those looking for ways to generate business and revenue opportunities.

It’s tough to imagine the shelf life of a book like this as new tools as tactics crop up everyday, but I do think this book presents some useful ways to approach this platform from a marketing standpoint and is certainly worth the read.

This episode of the Duct Tape Marketing Podcast is brought to you by iLinc – Web and Video Conferencing that’s easy to use, affordable and powerful enough to make your online meetings really come alive.

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