HP ran a little blog contest on its SMB Community Wiki and let readers pick the top their favorite blog posts arranged in the categories of marketing, entrepreneurship, innovation and management, and productivity.
After the votes were tallied the top three posts were chosen and presented as an ebook on the site. You can download all four ebooks free of charge. They also put together some very nice Powerpoint templates and made them available for you to create your own ebooks.
I’ve written about the idea of repackaging your content before and downloadable ebooks, created from a collection of previously published articles or blogs posts, is a great example of this in action.