For a recent episode of the Duct Tape Marketing Podcast I had the chance to chat with The Nametag Guy, Scott Ginsberg.

Scott has a great story to tell and is one of the most creative folks you will ever come across. This interview was sparked by a post Scott wrote a while back called – 30 Ways to become the Most Interesting Person You Know

The problem is boring just doesn’t work for many industries and I’ve talked about this many times right here on this blog. In fact, I’ve often stated the three primary rules of business are – don’t be rude, don’t be boring, and give to get.

Marketing celebrity and frequent Duct Tape guest Seth Godin had this to say about boring when we last chatted: “If the marketplace isn’t talking about you, there’s a reason,” Seth says. “If people aren’t discussing your products, your services, your cause, your movement or your career, there’s a reason. The reason is that you’re boring.”

Scott is anything but boring and this interview will give you some practical tips on ways you can stand out and get your business noticed by becoming more interesting in every aspect of your business.

So, can you do to make your business, your products, your services, you – more interesting?

This episode of the Duct Tape Marketing Podcast is brought to you by iLinc – Web and Video Conferencing that’s easy to use, affordable and powerful enough to make your online meetings really come alive.

Related articles by Zemanta

• Seth Godin Thinks You’re Boring (ducttapemarketing.com)
• Natural Advantages of Small Business in a Down Market (ducttapemarketing.com)
• Michael Port on Make a Referral Week (ducttapemarketing.com)