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  • Archives: Strategy

Is Direct Mail Dead or New Uses for Old Tactics


uzvards via Flickr The first half of the title of this post is a question

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Is Direct Mail Dead or New Uses for Old Tactics

How to Attract and Retain Customers


The title of today’s post mirrors the topic of discussion I am leading during today’s

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How to Attract and Retain Customers

Monitoring Relationship Status


Growing a business these days is really about managing relationships. Business owners must learn to

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Monitoring Relationship Status

Good Marketing Strategy Becomes Culture


A few days ago I wrote a piece called 7 Characteristics of a Real Life

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Good Marketing Strategy Becomes Culture

Blending Paid Social with Organic Social


Now that social media participation has become an integral aspect of the marketing mix, businesses

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Blending Paid Social with Organic Social

7 Characteristics of a Real Life Marketing Strategy


In my opinion, developing and executing an effective marketing strategy is the most important job

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7 Characteristics of a Real Life Marketing Strategy

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