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  • Archives: Strategy

Automation, the small business marketer's friend


From a business standpoint, a lot of small business have some pretty distinct advantages over

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Automation, the small business marketer's friend

Keeping your employess in the light


When asked to list the most important factors for considering a job number one and

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Keeping your employess in the light

ScreenFlow screencast studio for Mac


Screencasting or making a movies by capturing your computer screen is a great way to

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ScreenFlow screencast studio for Mac

Make your audio offers sound sexier


Apple announced this week that they are dropping the price of their tiny mp3 player

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Make your audio offers sound sexier

Reduce, reuse, recycle and repurpose


I’ve adapted the slogan above, borrowed from the original green movement, to apply to the

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Reduce, reuse, recycle and repurpose

What’s the key strategic behavior of your ideal customer?


Last week at this time I sat down to write a post about targeting and

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What’s the key strategic behavior of your ideal customer?

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