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  • Archives: Strategy

Naming This Just Got Really Interesting I Think


The right name for a product, service, process, company, or promotion can make all the

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Naming This Just Got Really Interesting I Think

Great Small Business Video Collection


I did a series of workshops for Microsoft Office Live in April and got the

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Great Small Business Video Collection
Creative Emulation is the way to Innovation

Creative Emulation is the way to Innovation


For some, the term creative emulation means copying, so I guess that’s what I’m talking

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Creative Emulation is the way to Innovation

Don't sell something you can't make more of


What if your business sold a product that, once demand kicked in, you couldn’t make

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Don't sell something you can't make more of

7 Steps to Small Business Marketing Success


Quite often these days I get asked to explain the core components in the Duct

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7 Steps to Small Business Marketing Success

What kind of business should I start?


Starting a business is way cool these days – everyone is doing it. And what’s

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What kind of business should I start?

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