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The Impact of Understanding Customer Acquisition Costs and Customer Lifetime Value

The Impact of Understanding Customer Acquisition Costs and Customer Lifetime Value


It’s guest post day here at Duct Tape Marketing, and today’s post is from Dan

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The Impact of Understanding Customer Acquisition Costs and Customer Lifetime Value
Top 7 Mistakes That Kill Your Ads Conversion in 2017

Top 7 Mistakes That Kill Your Ads Conversion in 2017


Business spends huge money on sending their message to customers, but the results leave much

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Top 7 Mistakes That Kill Your Ads Conversion in 2017
How Writing for the Stages of Awareness Will Convert More Readers into Paying Customers

How Writing for the Stages of Awareness Will Convert More Readers into Paying Customers


Tell a two-year-old the value of getting good grades in school. Go ahead. Try it.

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How Writing for the Stages of Awareness Will Convert More Readers into Paying Customers
Why Your Sales Funnels Aren’t Converting, And What To Do About It

Why Your Sales Funnels Aren’t Converting, And What To Do About It


Over the years, I’ve seen a number of perfectly good sales funnels fail… in fact,

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Why Your Sales Funnels Aren’t Converting, And What To Do About It
Why You Must Optimize for Conversions Before Awareness

Why You Must Optimize for Conversions Before Awareness


When marketers plan their campaigns, the objective is usually to achieve one of two goals:

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Why You Must Optimize for Conversions Before Awareness
The Definitive Guide to Data-Driven Marketing

The Definitive Guide to Data-Driven Marketing


Corporate success is often hampered by conflicting goals—marketing wants more leads while sales want better

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The Definitive Guide to Data-Driven Marketing

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