My friend Jill Konrath, author of Selling to Big Companies has compiled a free report outlining ways to use the popular business networking site, LinkedIn, to increase your sales.
Many people are drawn to the promise of millions of connections on LinkedIn but suffer from the “now what” syndrome once they get signed up. There is gold in LinkedIn, but like any social network the secret lies in understanding how to open up access points and begin to make them pay off in mutually beneficial ways.