Creating relationships is more challenging than ever for business and marketing professionals. But it doesn’t have to be.

If you want to become the ultimate marketing engine, focus on making customers into members to help them achieve lasting transformation.

In this episode of 7:47 Conversations, I sit down with host Chris Schembra where I detail the marketing concepts in my new book – The Ultimate Marketing Engine – that transforms how readers view their business, marketing, and customers.

Listen to the 7:47 Conversations episode here.